Are you able to prove which campaigns and keywords influence each sale? A new study from BtoB and Eloqua shows that 24% of B2B marketers view influence on sales as the most important success metric […]
Jesse Davis is a sales and marketing strategist and Sr. Content Marketing Manager at RingDNA. Over the past decade, Davis has honed his business communications skills working as an inside sales manager, business writer and agency marketer. He is a proponent of utilizing platform technology and evidence-based methodologies to optimize creative campaigns, marketing ROI and sales performance.