What is the Definition of Inside Sales? The definition of inside sales refers to any type of sales that are handled remotely. Over the past decade, inside sales has come to be the dominant sales model for reps in B2B, tech, SaaS, and a variety of B2C industries selling high-ticket items. An inside sales model […]
The goal of any paid search landing page is to inspire a quick action from potential customers. A/B testing can help marketers determine which landing pages offer the best returns. And while sites like Which Test Won and Marketing Sherpa offer a wealth of resources about optimizing landing pages for online conversions, in many industries, […]
Although top sales companies and professionals can’t seem to agree on a single authoritative definition, sales enablement is simply the term and concept for empowering sales reps and agents. In short, sales enablement means strategically uniting the relevant information with the right salespeople at the most opportune time to help address pain points, handle objections, […]
Now is the perfect time to ask yourself the question: how can I sell more this year? Whether you are a sales development rep, and account executive there are always ways to improve. Reps can ask more astute questions, solve customer’s pain points faster and better overcome objections. While managers can discover new strategies and […]
Sometimes I think just how much more difficult my life would be without using the Lead Object in Salesforce. Using Leads in Salesforce not only gives me deeper insight into my funnel, but it also helps our Sales and Marketing teams work together to drive revenue. If you’re not using the Lead Object, your company […]
When implemented correctly, Salesforce can help your sales and marketing teams work together as an unstoppable revenue-creating machine. But without properly implementing Salesforce, you may find yourself questioning the validity of your Salesforce investment. That’s why it’s so important to get implementation right. Our latest eBook, 20 Great Salesforce Guides for Sales and Marketing, reveals […]
The following is a guest post by RingLead’s Director of Marketing Amanda Nelson. We recently collaborated with Amanda and the RingLead team on an eBook that reveals the top 20 Salesforce guides for Sales and Marketing. In this post Amanda focuses on 8 guides that can help you measure success in Salesforce. Salesforce is an […]
Salesforce can work magic for improving Sales and Marketing ROI. But only when it’s correctly implemented and tailor fit to your business. One of my favorite things about Salesforce is how flexible it is. Not only are their myriad customization options within the platform itself, but Salesforce also supports a vast ecosystem of apps that can help […]
A marketer’s job should not end where a salesperson’s job begins. One of the biggest mistakes that B2B marketers make is assuming that their job should end with lead generation. But All B2B marketers should be full-cycle marketers, which is to say they should stay engaged with sales and help move leads through each stage of […]
Expect a barrage of companies to begin investing in apps that increase sales reps’ and call center agents’ productivity! The latest data from Bluewolf’s extensive annual State of Salesforce report indicates that the future for these apps is “On Fire.” Things are just getting started, with only 16% of companies have adopted apps from App Exchanged designed to increase agent […]
Several years ago, before I went into sales myself, a friend of mine was working at one of the major musical instrument retail stores. I vividly remember him telling me something that reshaped the way I thought about sales, that the people who worked in the accessories department (selling strings, distortion pedals, tuners, etc.) made a […]
Salesforce dashboards can give inside sales managers the power to forecast the future. You can see which reps are on pace to meet goals, and also identify how specific sales activities impact pipeline. But the fact is that your existing dashboards just might not be giving you the data you need to make smart predictions. Without […]