The NBA has a history of great coaches. Charged with leading their teams through countless lessons, practices, and games, these coaches must empower, improve, and harmonize their players to ensure they perform at their best. Similarly, sales managers are responsible for leading their teams of reps to victory. Just like an NBA coach and their […]
This past week was an incredibly exciting one at RingDNA. First, we received national recognition for the amazing work environment and culture we strive to build each and every day. We then capped it all off with the announcement of our partnership with AWS and an appearance at AWS re:Invent in Las Vegas to launch […]
It seems that every day, more and more research appears that touts the benefits of sales coaching. One recent study even found that firms with well-implemented sales coaching strategies grew revenue nearly 17 percent faster than those without. So, by now we all know we need to start coaching. But, do you know how to […]
Although top sales companies and professionals can’t seem to agree on a single authoritative definition, sales enablement is simply the term and concept for empowering sales reps and agents. In short, sales enablement means strategically uniting the relevant information with the right salespeople at the most opportune time to help address pain points, handle objections, […]
Sales enablement helps sales leaders achieve higher quota attainment, more revenue, higher sales velocity, and increased lead conversion rates. Since your organization can no longer afford to avoid sales enablement, we’ve included five ways tips to help you quickly get your sales enablement program up and running. 1. Sales Enablement Isn’t Training nor Coaching Training […]
No two salespeople are exactly alike. But when you’ve spent enough time managing sales reps, you begin to notice patterns. There are some personality types that are common to most sales organizations. And one of the biggest mistakes that sales managers make is managing every rep the same. Inside sales reps with different personalities will […]
Going into a new sales year, it’s more important that ever to ensure that sales and are in lock-step. One of the biggest mistakes that I see B2B companies make is assuming that Marketing’s job is simply to generate leads. Sure, generating high-quality leads is an essential ingredient in a healthy sales pipeline. But the best […]
In order to have a successful sales enablement program, you need two key ingredients. First, you need to have buy-in from leaders at multiple departments. Departments have to work together in lock-step in order to achieve the shared goal of driving revenue. However, it’s equally important to have the right sales enablement tools. The right […]
Each day, we here at RingDNA get to work with true sales heroes, ranging from the front line reps to global executives. One of my favorites are those sales leaders that are focused on sales enablement, defined as having to do with the processes, content, technologies and tools that improve the performance and productivity of the […]
It’s almost time for Dreamforce again, and this year I’m honored to be moderating two panels that are filled with top sales experts from some of the world’s most successful enterprise and growth-stage companies. Both panels are scheduled for Tuesday October 4, with each addressing a vital challenge that sales teams face today. Our first session is called Selling Globally: […]
I’ve been hearing more and more sales leaders discussing the importance of sales enablement lately. Sure, hiring the right inside sales reps will always be important. But I think that more sales organizations are starting to get hip to the fact that—in this highly competitive market—sales talent alone isn’t close to enough. Beyond talent, hustle and other […]
Last week I had the great pleasure of moderating a webinar focused on surfacing the sales enablement secrets of top-performing companies. The panel featured an amazingly diverse array of B2B leaders from KnowledgeTree and Phreesia. What do all these companies have in common? In addition to having top-shelf leadership where it counts, they also take sales enablement very […]