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The traditional B2B sales process is broken. Buyers want to spend less time with sales reps than ever. And yet, sales tenure, experience levels and engagement rates are all in freefall. Years ago, ringDNA founder & CEO Howard Brown knew that simply giving sales teams more tools with which they could crank out hundreds of […]
When it comes to engaging with potentially infected individuals to curb the spread of COVID-19, voice, email and text messaging are all critical communication channels. But of the three, text messaging has the potential to be the most effective. Response rates from text messages can commonly be as high as 90%, while email and call […]
Like many B2B companies, you’ve been running a disciplined account based marketing and sales program. To get there, you invested countless hours analyzing product market fit across industries, segments and individual companies. You relentlessly tested messaging across digital channels, SDR outreach initiatives and events, having little reason to doubt your conclusions. After all, recent headlines […]
Does the idea of sales experts pitted against each other in a sudden death tournament intrigue you? Is there at least one legendary book that helped you be the sales hero you are today? Do you love March Madness? If you answered yes to at least two of those questions, you’re a contender to win […]
Los Angeles, CA – RingDNA has been recognized as one of the “Best Privately Owned Companies in America” by Entrepreneur magazine’s Entrepreneur 360™ List, the most comprehensive analysis of private companies in America. “Our customers are seeing phenomenal ROI,” said RingDNA Founder & CEO Howard Brown. “By creating a transformative sales platform that teams truly […]
For most SDRs, sales discovery calls are in fact the most important sales activity. Sure, emails and social outreach are vital, but conversations with prospects are the only way to differentiate yourself in an increasingly crowded marketplace. The better you know your prospects, their colleagues and their unique needs, the better chance you have of winning their business. I’ve […]
Is your sales team facing increasing competition from similarly-featured competitors? Are you involved in more competitive deals than ever? In a world where the competitive differentiators in most industries are increasingly minuscule, reps have to ensure they master the early stage discovery call. We are entering an era where discovery calls are even more important […]
Ever been curious about the return on investment your competitors are getting from their technology investments? While the sales acceleration ROI story is one we at RingDNA hear every single day, many companies are still trying to make sense of how best to use sales technology (let alone how to measure ROI!). Both questions are well […]
So you’re going to Dreamforce. Aside from customer or partner meetings you may have, there’s also a seemingly endless assortment of  attractive events and activities. How do you choose where to spend your valuable time? Having attended every Dreamforce since 2008, I know more than anyone how difficult it is to plan your schedule. The quality […]
Each day, we here at RingDNA get to work with true sales heroes, ranging from the front line reps to global executives. One of my favorites are those sales leaders that are focused on sales enablement, defined as having to do with the processes, content, technologies and tools that improve the performance and productivity of the […]
If you’ve been tasked with hiring sales reps, you’ve likely already faced the reality that it’s getting harder and harder to hire reps with proven sales experience. A lot of the sales leaders we’ve worked with here at RingDNA have told us that competition to recruit reps has grown so fierce that they are hiring […]
What’s almost as important as hiring great reps? Your training process. Without proper onboarding and coaching, reps that could have been all-stars in your organization could end up striking out. In order to be successful, reps need to possess a thorough knowledge of: The solution they are selling Your entire landscape of competitors (and how your solution […]

About the Author

William Tyree

William Tyree is the Chief Marketing Officer of ringDNA, where he works collaboratively with the team to drive breakthrough growth while creating an iconic brand that inspires companies to improve sales experiences. Previously, he was CMO at FaceFirst and VP of Marketing at DemandResults. His thought leadership has appeared in Forbes, Entrepreneur, the Atlantic and elsewhere.