Does the idea of sales experts pitted against each other in a sudden death tournament intrigue you? Is there at least one legendary book that helped you be the sales hero you are today? Do you love March Madness?
If you answered yes to at least two of those questions, you’re a contender to win Sales Madness, our March Madness-style bracket challenge to determine the most influential sales book of all time. Make no mistake. This is the Hunger Games of sales thought leadership, and you can be the judge and jury.
Go to ringDNA.com/lp/sales-madness and choose your bracket from the 64 legendary sales books in our tournament (1 minute)
Create your bracket, predicting who will survive to the Final Four, and ultimately, be crowned the Best Sales Book of All Time! (5 minutes)
That’s it! We’ll send you updates each week, chronicling the survivors until the grand champion is crowned.
Out of the thousands of sales books in existence, how did we choose just 64? How did we determine the seedings? Our methodology is as follows:
We asked our panel consisting of 10 executives, industry thought leaders, sales reps and marketers for nominations. More than 120 individual books were nominated.
We limited each sales author to one representative book based on Amazon.com sales rankings, bringing the list to around 85 unique books.
The final list of 64 and the seedings were determined by an algorithm consisting of Amazon.com review volume and average star rating, with bonus points awarded to books that were nominated by more than one individual.
Each week of March and early April, Andy Paul will discuss key Sales Madness matchups on our podcast, Accelerate!
You can also check back each week to see which books are going all the way to the final four!
Ready to crown the best sales book of all time AND score some excellent swag?
Make your bracket now!
William Tyree is the Chief Marketing Officer of ringDNA, where he works collaboratively with the team to drive breakthrough growth while creating an iconic brand that inspires companies to improve sales experiences. Previously, he was CMO at FaceFirst and VP of Marketing at DemandResults. His thought leadership has appeared in Forbes, Entrepreneur, the Atlantic and elsewhere.