As a Salesforce Administrator you are a jack of all trades. You are in charge of writing an advanced cross-object formula to the mundane task of helping an employee reset their password. As an #awesomeadmin your toolkit should include knowledge about telephony and computer telephony integration (a.k.a. CTI) in Salesforce. Here’s what you need to […]

When TechCrunch erroneously declared that “the phone call is dead” way back in 2010, we knew something they didn’t. While personal call volume was declining in lieu of text messaging, we were certain that business calls were actually becoming more important. And like so many substantially premature death declarations (email, SEO, American manufacturing and the Twinkie), reports of […]

Computer-telephony integration (CTI) solutions can help your company connect your company’s phone system to your CRM. When a phone system is connected to a CRM, it not only enables marketers to see how their efforts are influencing the outcomes of calls, but it also enables marketers to share contextual CRM data with reps in real time. […]

Just 57% of companies actually hit their revenue targets, according to CSO Insights. One of the top reasons? Marketing and Sales just aren’t properly aligned. Imagine a marketer arrogantly boasting that “Marketing is driving sales around here,” or a sales rep complaining about stale leads or worthless marketing collateral. Sound familiar? At many companies, salespeople […]

What does it take to become a successful entrepreneur? This is the question Entrepreneur on Fire – or EOFire, as it’s known to fans – seeks to answer in its ongoing series of interviews with business leaders. Past guests have included marketing guru Seth Godin, Nimble’s Jon Ferrara and Shark Tank’s Barbara Corcoran. In the most […]

2020 update: This post contains legacy content regarding ringDNA features. For the most recent up-to-date information about ringDNA, please check out our amazing solutions at www.ringdna.com   In our iPad mini Productivity Guide, we discussed some of the ways that the smaller-sized tablet can help improve overall workflow. Now we’ll focus on how you can […]

Over the last decade, the software-as-a-service (SaaS) business model has become more clearly defined. New cloud-based startups are popping up every week. They compete for market share through a variety of marketing efforts such as paid search ads and inbound content marketing, with the bigger players at the higher end pouring a lot of money […]

A new study asked businesses to predict the factors that will be most disruptive to the telecom industry. The number one answer was the death of the landline/desk phone. The second most popular answer was a switch to 100% VoIP over long-term evolution (LTE). The third most cited answer was the “death of plain old […]

A new survey has revealed that more than half of businesses are choosing telecom providers based on the availability of application programming interfaces (APIs). Telephony APIs are typically used to add features to existing applications such as call conferencing, call recording and SMS. As APIs move toward becoming the preferred way for businesses to access wholesale […]

A new study from ABI research validates what RingDNA customers have been telling us from the start: they like the luxury of being able to make calls on a mobile device with superior screen real estate. The study predicts a vast increase in so-called “phablets” (phone-tablet hybrids) – 239 million by 2016. The study defines phablets […]

2020 update: This post contains legacy content regarding ringDNA features. For the most recent up-to-date information about ringDNA, please check out our amazing solutions at www.ringdna.com After getting some great feedback form our customers on our video about making outbound sales calls on your iPad, we wanted to express just how terrific our iPad app is […]