Building sales cadences in Salesforce is an effective way to streamline your lead response or prospecting efforts. To stay competitive, using a sales cadence (also called a sales sequence), or automation of sales messaging, is no longer just an option. Today, it takes an average of eight touches before a sales rep makes contact with […]
Some advice just doesn’t work. New parents can relate – they constantly receive unsolicited advice, often based on old wives tales, on parenting from friends, family members, even random people in the grocery store. Smokers from the big tobacco era of yesteryear can relate too. “More Doctors Smoke Camels Than Any Other Cigarette” an ad […]
Ever since the introduction of sales automation software, the great debate has been ongoing: What activities, interactions, and conversations should be automated so prospect can interact on their own, and what should be done with the help of a human? The automation side of the debate has fueled its fair share of anxiety that humans […]
The Best Way to Use Salesforce Yet again, Salesforce has been named the number one CRM provider, officially marking the sixth year in a row they have received the award. For 25 years, Salesforce has been dedicated to building what they believe is the best CRM possible, so it’s no wonder why sales teams all […]
According to Gartner, businesses are spending $12 billion each year on customer relationship management (CRM) systems worldwide. But far too often, these systems are underused. This is often due to the difficulty involved in leveraging CRM in the field. Fortunately, CRM is being revolutionized by the mobile promise, “there’s an app for that.” Third-party mobile […]
Harvard Business Review (HBR) recently released a list predicting sales trends for 2013. While the entire list is compelling, one of the trends that resonates with us most is that salespeople will increasingly suffer from technology fatigue. Technology fatigue is the idea that the sheer volume of technical solutions deployed to increase sales efficiency are actually […]
We are constantly working to ensure that RingDNA’s mobile CRM apps improve sales efficiency. Our latest update focuses on helping agents access important information quicker, while our Salesforce automation features save time between sales calls. By our count,  RingDNA Free for Salesforce can save a dozen or so discreet steps with sales followup tasks, which can […]