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According to a new report from Accenture and CSO Insights, 44% of enterprise Chief Sales Officers (CSOs) remain skeptical of their firms’ ability to hit revenue targets. To address this clear-and-present danger, the report has identified several areas for improving the effectiveness of sales organizations. One of the report’s key findings is something that we’ve […]
Imagine you’re buying a new car. The salesperson recommends a hybrid model, but your friend Al, who you know to be an electric car enthusiast, had already told you to get a different model. Who would you be more likely to trust? Sure, the salesperson might know a lot about cars too, but how can […]
Many inside sales reps at B2B companies are regularly faced with the daunting task of calling a list of leads that haven’t been touched in a while. Anyone who has worked their way down a calling list is no stranger to the click of a phone hanging up, followed by the “dialtone of death.” But […]
It’s no longer a question of whether marketers should invest  in social media. Social platforms like Twitter, LinkedIn and Facebook are blooming with valuable behavioral data about your customers. Not surprisingly, there has been an explosion in social media advertising. BA Kelsey has predicted that by 2017 social media ad spend will more than double […]
Let’s reflect on the most important business-to-business (B2B) sales trends that have emerged this year. In order to outmatch your competition, you need to ensure that B2B sales reps are armed with the right strategies and technology to adequately close deals. Businesses are buying and selling products and services in different ways, and if your […]
If you’re not already driving revenue using LinkedIn, you are likely missing out on some valuable opportunities. LinkedIn is the largest professional networking platform in the world, and it’s only continuing to gain traction. More than 200 million people use LinkedIn. Two new users join LinkedIn every second! At this point, most of the key decision makers […]
2019 Update: the free mobile CRM app for iPhone is discontinued & no longer supported. You can learn about the new amazing products we produce here. Sales managers want tools that help them manage their teams, and sales reps want tools that help them close deals. We’re proud to announce that our new free iPhone […]
While the cold call has hardly disappeared from inside sales, social media tools such as LinkedIn give you the ability to warm up cold calls with research. While the uninitiated might view LinkedIn as a networking site for those seeking jobs, seasoned sales pros are already finding that LinkedIn can drive revenue when used as […]
According to Gartner, businesses are spending $12 billion each year on customer relationship management (CRM) systems worldwide. But far too often, these systems are underused. This is often due to the difficulty involved in leveraging CRM in the field. Fortunately, CRM is being revolutionized by the mobile promise, “there’s an app for that.” Third-party mobile […]
Are you still just using LinkedIn to plan happy hour excursions with your former co-workers? New evidence from HBR shows that LinkedIn is much more than just a social network for the career-minded. It’s a powerful tool that top sales reps are already using to generate revenue. The HBR study interviewed both inside sales reps […]