Inside sales research from ZS and Reality Works found that 40% of large technology companies plan to increase their inside sales headcount. However simply hiring new sales reps, even if they are all-stars, does not garuntee a significant growth in revenue for your sales organization. Rather, one of the most effective ways to motivate sales […]
Now is the perfect time to ask yourself the question: how can I sell more this year? Whether you are a sales development rep, and account executive there are always ways to improve. Reps can ask more astute questions, solve customer’s pain points faster and better overcome objections. While managers can discover new strategies and […]
The latest Forrester IT Spending report should be no surprise to anyone following the massive spending shifts within the business and government sectors in the past couple of years. Despite a shift in budget away from CIOs and toward CMOs and others within enterprise companies, IT spending is still projected to grow 2.3% this year, with […]
Over the last decade, the software-as-a-service (SaaS) business model has become more clearly defined. New cloud-based startups are popping up every week. They compete for market share through a variety of marketing efforts such as paid search ads and inbound content marketing, with the bigger players at the higher end pouring a lot of money […]
The reason for using call tracking software is simple: if you’re closing any business by phone, you should measure call metrics with the same degree of diligence that you’d use to track online behavior. Call tracking software can add tremendous value to businesses across a wide range of industries. Here’s a cross section of businesses types that often […]
It looks like 2013 is going to be a huge year for our partner Salesforce.com. In 2011, Gartner reported that Salesforce.com’s CRM market share was 16.7%, second only to SAP. However, Gartner is now predicting that 2013 will be the year that Salesforce.com will be crowned leading CRM vendor worldwide. While developing a native enterprise […]
Much of last week’s TwilioCon conference focused on the virtues of prioritizing customer experience. Twilio CEO Jeff Lawson told the audience of developers, “You’re focused on the user instead of the scaffolding,” before interviewing Box CEO & co-founder Aaron Levie, who declared that simplicity was the key to his company’s success. Like Gmail before it, Box […]