As a sales rep, you sell more than a product, or a band-aid, you sell a positive change – a future state. You sell the idea that your prospect’s problems will disappear and their life will transform and improve as a result of their purchase. The same principle applies whether you are selling a car, […]
The sales slump is a dangerous place to be. It can happen to everyone, from a first-time sales rep all the way to a veteran enterprise salesperson. It is especially worrisome when the team’s top performer falls into a slump. It can affect whether the entire team meets goal, and damage the morale of the […]
One of the oldest principles of sales is the more time you spend selling, the more revenue you will generate. Unfortunately, as a sales rep, you can’t always focus purely on your sales efforts. Today, reps must juggle responsibilities, carry heavier workloads, and manage multiple sales channels including the phone, email, social, and even in-person […]
It’s time to replace your next team meeting with a customer appreciation workshop Customer appreciation is taken seriously at every company, yet is still probably underinvested at every company. If you spot a gap in your team’s customer engagement and appreciation, it is time to do something drastic. The value of increased engagement and customer […]
Athletes are known for the pre-game rituals they use to prepare themselves for each game. These activities equip them to perform their best and (hopefully) win the game. Sales is no different. It’s important to prepare and be at the top of your game each day to ensure peak productivity. Your morning routine acts as […]
As Thanksgiving approaches, it’s natural to personally count your blessings. But what about professionally? For example, your sales team — Have you shown them gratitude lately for what they do? Like the proverb, “You can catch more flies with honey than with vinegar”, research by Glassdoor indicates that employee appreciation translates to better retention rates, […]
One tenth of a second, that’s just 100 milliseconds. According to research, it’s also how long it takes for someone to form their first impression of you. For what feels like decades, we’ve been taught that our first impression is the key moment that will absolutely make or break any relationship. But how is it […]
Steve Jobs may have left us seven years ago, but even to this day, the mere mention of his name sparks a range of responses. One of the many things Jobs was known for was his mastery of persuasion. The Walter Isaacson biography of Steve Jobs discusses the “reality distortion field” that was Jobs’ ability […]
The house is dark inside and night has fallen. The babysitter is unfamiliar with the home she’s in, the kids have been put down to bed, and she is just passing time. Suddenly, the phone rings: Riiiiiiiing…. Riiiiiiiing… “Hello??” :heavy breathing: “Have you checked on the children?” Scenes like these from classic horror movies feel […]
When you meet new people, how do you connect with them quickly? Why are some people able to connect deeper, faster than others? Perhaps  shared interests, mutual activities, similar feelings do play a role, but social psychology says a more primal subconscious process is at play. For sales, this is a process that can be […]
The traditional definition of growth hacking involves doing more with less but still driving an increase in performance. In sales, we love to measure usage of a prospect’s name, keyword mentions, and even conversation length, however there are variables that can be exploited as “hacks” order to garner immediate returns. These include both verbal and […]
Enabling reps to have hyper-contextualized sales conversations 42% of sales reps feel they don’t have enough information before calling a prospect. And when they try to locate it, they have to search and toggle between multiple applications and windows, including Salesforce. This means reps are unprepared to have quality sales conversations without the right information […]