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When is the best time to make sales prospecting cold calls?  To find out, we launched a major study in 2019, mining call data from millions of sales calls to uncover which times of day are ideal for key sales activities, including the best time to make cold calls.  Below, we’ll reveal the results of […]
Sales calls are more than just a conversation. They are very much a component of a process that is designed to sell. Therefore, they are something that must be monitored, measured, analyzed, and improved. Like most things involving human interaction however, sales conversations are both an art and a science. There are both tangible and […]
We’ve said it before and we will say it again: cold calling is hard. But, every single sales team in every single industry absolutely must make them. If your team does any type of sales prospecting, your reps need colds to reach new leads, capture new clients, grow their network, and ultimately generate more revenue. […]
On sales calls, especially those that involve a competitor or require selling into a noisy space, one of the best ways to stand out is market differentiation. Market differentiation is a method through which a particular product or service is made to be distinguishable from others in a desirable manner so that it appears superior […]
3 min read - January 14, 2020
Revenue and the CCPA
What is the CCPA? By now, you are most likely familiar with Europe’s GDPR. The General Data Protection Regulation requires any company doing business with citizens of the European Union to place appropriate technical and organizational measures to protect the data of their customers. It also grants individuals to request records of how their data […]
The general perception of a salesperson is that of a smooth-talking, effortless extrovert with a magnetism that makes people just want to buy. Everyone wants to be the rep that easily delivers a perfect pitch, nails the value prop, and has the prospect ready to sign in seconds. If you are one of these reps, […]
All business people face increasing demands for time. Naturally, that means the people you are selling to don’t always want to be on the phone with you. However, if you can guarantee an enjoyable interaction each and every time you speak with your prospects, they will want to spend more and more time with you. […]
Prospects do not want to be rushed through your buying process while feeling like just another number or box to check. When it comes down to it, buyers purchase from people they like and trust. In both B2C and B2B purchases, buyers develop emotional connections that influence their purchase decisions. To increase your chances of […]
There are many methods of communication in a sales rep’s toolkit. There are emails, texts, LinkedIn messages, and more, but nothing works quite like a phone call. Phone conversations the best way to engage with a prospect and elicit immediate results. Emails, texts, and so on are far too easily put-off, saved for later, ignored, […]
There’s an ongoing debate about whether or not cold calling is dead. Regardless of what you’ve read or heard elsewhere, the truth is cold calling is alive and well. A recent study revealed that 71% of buyers want to hear from sellers when looking for new ideas to improve their business. In the same study, […]
Cold calling is the hardest thing a salesperson or SDR is asked to do, and for many, it is expected to take up 70% of their time on the job. The result? 42% of reps struggle with prospecting. An anti-cold-call website claims 63% of salespeople say cold calling is what they dislike about their jobs. […]
By now, we all know that consistent coaching produces higher rep productivity. When coaching an inside sales team, call recordings are especially important for providing feedback during 1-on-1 coaching sessions and building a library of sharable best practice examples. Since coaching is essentially an ongoing conversation between coach and rep, how you communicate is key to […]