Tag Archives: buyer persona

Here’s the One Crucial Thing Missing From Your B2B Target Buyer Data

December 29, 2015 0 Comments

What are the most crucial things to know about B2B buyers? That’s the question we asked ourselves when we were creating our B2B Target Buyer Persona Template. Using personas is a powerful way to discover and influence your […]
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Inside Sales
Sales Strategy

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buyer persona
sales trigger
target buyer data

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How to Train New B2B Sales Reps with Target Buyer Personas

December 1, 2015 0 Comments

For decades, marketers have been successfully using buyer personas to laser-target potential customers. Now, B2B sales leaders are starting to become wise to the power of personas. To help your team get started using personas, we’re […]
Posted in:
Inside Sales
Sales Best Practices
Sales Strategy

Tagged with:
B2B sales
buyer persona
buyer profile
Inside Sales
target buyers

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