ringDNA CMO William Tyree Presents at AA-ISP Orange County

1 min readDecember 21, 2019

In December 2019, ringDNA CMO William Tyree spoke about the mental impact of sales. At AA-ISP Orange County’s regular meeting, William gave the group a presentation titled, “Navigating the Emotional Highs and Lows of Sales.

William covered how to achieve and maintain the optimal mindset that salespeople need to truly help our prospects and customers.

Sales reps experience extreme highs and lows throughout their day-to-day profession. Sales is a roller coaster, from the highs of a big win to the lows of large loss, a rep can be subject to excitement and euphoria then suddenly frustration within a matter of days.

From William, the AA-ISP group learned how to cope with the harsh reality of sales, they not only can deal with their experiences but perform better within them. Sales leaders also learned how to coach their reps through these experiences so they can increase their team’s performance.


About the Author

Zack Cronin

Zack is a Sales Content Specialist at RingDNA. He is passionate about solving everyday problems and increasing performance through innovative technology. Zack has worked directly with sales teams and understands the challenges they face on a daily basis. When he's not developing and sharing knowledge at RingDNA, he loves being outdoors, hiking, and coffee.