Sales Academy

Learn about the strategies, tactics and technologies used by the world’s top sales teams.

Filter by topic

View All

Filter by content type

View All

eBook

Five Ways Marketers Can Benefit from Call Tracking
Finally marketers have the ability to tell, in real time, not only which calls drive the most calls but also the most valuable calls. This eBook reveals five ways that marketers can use call tracking to make smarter marketing investments.

eBook

7 Ways to Drive Revenue with Call Tracking
7 Ways to Drive Revenue with Call Tracking. Businesses all over the globe are finding new ways to use marketing technology to drive revenue. While digital advertisers once saw online engagements as a more cost-effective alternative to more costly call centers, rising search prices and increased mobile adoption are now validating phone metrics as a conversion channel.