Interesting Conversations with Strangers, with Alexandria Smith [Episode 841]Alexandria Smith is the Head of Sales Development at Headspace, the mindfulness and meditation app. Alex has had a very unconventional path to her current position. Lots of adventures, like living and working in an ashram. Talk about foreshadowing! Alex did something that more sellers should do. Go out and experience the world before diving […]
What is revenue optimization?Revenue optimization is the process of combining data from sales, marketing, customer success, and product in order to optimize sales, marketing, pricing, and customer success strategies and tactics. Rather than each department individually collecting data on and informing itself, revenue operations breaks down the silos and enables cross-departmental data sharing. With this new data, teams […]
What is Sales Engagement?What is Sales Engagement? In short, sales engagement is the interactions that occur between buyers and sellers. These engagements can be broken into interactions that occur on a macro and on a micro-level. On a macro level, engagements are the touchpoints that happen through various sales channels, such as the phone, email, social media, and […]
What is a sales email sequence?A sales email sequence is a coordinated series of emails that are sent from a salesperson or sales team to a prospect over a specific period of time. Typically, sales email sequences are sent using a sales automation platform that manages who receives the emails, when, and when they stop. The Goal of a Sales […]
Selling ForwardAccording to Gartner, nearly 51% of sales organizations have already deployed or plan to deploy guided selling software in the next five years.