On today’s episode we talk about sales messaging, which can be a bit like the wild west. Sales messaging is different from marketing messaging and corporate messaging. The end goal is to book a meeting or close business. By breaking things down into simpler terms and learning about sales messaging, you can improve your alignment between marketing sales, customer success, finance, and legal.
Follow the Hosts on LinkedIn:
Jordan Henderson (Director of Revenue Operations)
Brandon Redlinger (Sr. Director of Product Marketing)
Jonathan Stevens (Sr. Marketing Operations & Automation Manager)