How Detailed Sales Planning Can Help You Hit Your Sales Goals w/ Bridget Gleason [Episode 80]

My regular guest on Front Line Friday is Bridget Gleason, VP of Corporate Sales for SumoLogic. In this episode, Bridget discusses how she, as a sales leader at a high growth tech company, uses the sales planning process to help her team achieves its goals and objectives. Included among the topics we discuss in this conversation are:

  • Does every member of your sales team need a sales plan?
  • How managers should work with their team to create individual sales plans
  • What works best: top down or bottoms up planning?
  • How to use the planning process to develop unambiguous expectations for sales.
  • Using dashboards to track performance against plans

If you’re a sales leader or sales manager, then be sure to join us for this episode!