Cvent is a leading cloud-based enterprise event management platform. Cvent offers software solutions to event planners for online event registration, venue selection, event management, mobile apps for events, e-mail marketing and web surveys. Cvent provides hotels with a targeted advertising platform designed to reach event planners looking for suitable venues. Cvent solutions optimize the entire event management value chain and have enabled clients around the world to manage hundreds of thousands of meetings and events. Cvent serves more than 12,000 customers and its technology has been used to manage more than 375,000 events. The Cvent platform serves more than 200,000 planner and hotel users.
"One of the biggest things that drove us to ringDNA was the ability to listen to reps’ conversations in real-time. We can now spend more time coaching and less time waiting for a rep to identify a meaningful call to join."
Jen Schlueter, Senior Manager, Strategic Projects & PMO, Cvent
Cvent, an event management software powerhouse, needed to find a solution to scale and accelerate sales by leveraging Sales Development Reps (SDRs) to prospect and qualify leads for their Direct Sellers (AEs). While they considered many options, ringDNA was the only platform that allowed their sales team to maintain their current workflow and sales processes. With implementation done in a matter of days, Cvent accelerated sales by increasing the volume of calls, connections, and meaningful conversations.
Since launching ringDNA in 2016, Cvent has successfully expanded their global sales force by 20% and scaled ringDNA users by 3x with utilization across sales development, account management, and customer success.