One of our core missions here at RingDNA is to help our current and future customers stay up to date with the latest sales and marketing strategies and tactics. One of my favorite parts about 2014 was collaborating with some of the world’s leading experts in sales and lead generation in order to craft a library of sales and marketing eBooks. Though I’ve been working in sales and marketing for the past decade, I am always astonished at how much more there is to learn. Each expert that we worked with delivered insights that gave me an enriched perspective on how to generate more leads and close more deals.
This year, we showed you the sales metrics you need to be tracking in Salesforce, how to kick sales productivity into overdrive, how to get more prospects to return voicemails and how to use Salesforce to align sales and marketing into a fearsome revenue machine! In case you missed one, here’s our list of our most popular eBooks from 2014. Each is packed with practical takeaways that can help you drive revenue like the world’s top sales and marketing experts!
Are you tracking the right sales metrics? We asked 14 bestselling authors, sales coaches and CEOs to reveal metrics that they feel are essential to crushing quota and driving growth. Included: Jill Konrath, Lori Richardson, Craig Elias, S. Anthony Iannarino and others.
To craft the ultimate guide to sales productivity, we asked 20 top sales experts to share their latest and greatest productivity secrets. Included: Kyle Porter (CEO, SalesLoft), John Barrows (Founder, Sales from the Streets), Elay Cohen (author, Sales Hood) and more.
Account executives (AEs) have a tough job. According to the TAS group, 67% of account executives don’t hit their quotas. But some of the most successful inside sales organizations are taking steps to help improve account executives’ close rates.
Want to align your sales and marketing efforts into a fearsome revenue machine? The Marketer’s Definitive GUide to Salesforce reveals powerful sales and marketing alignment tips that can help you maximize your Salesforce investment.
Are you ready to manage your sales team like the world’s top inside sales experts? This guide will not only show you how the world’s best sales leaders are tracking their sales performance, but will also help you build your dream dashboard.
Socratic Sales is nothing less than a master class in lead qualification. Asking the right questions will not only help you establish which prospects are qualified, but will also build rapport and close deals faster than ever before.
Sales voicemails are just as important as they’ve ever been. Whether or not a customer responds, a great sales voicemail humanizes your company and demonstrates professionalism. This eBook will quickly transform you into a voicemail expert.
Jesse WestDirector of Lifecycle MarketingringDNA
Jesse Davis West is Director of Lifecycle Marketing at ringDNA, focusing on improving the experience and maximizing the lifetime value for customers across their entire journey. Drawing on 9 years of B2B marketing experience, Jesse is passionate about communication, branding and strategic marketing. He also plays a mean lead guitar and can throw down at karaoke.