Love it or hate it, cold calling is a part of sales. Nearly everyone has cold calling tips that they believe will make you a more effective cold caller. Here are our cold calling techniques that are not only proven to be successful, but may actually help you enjoy cold calling a bit more. 1. […]
What are sales call analytics? Sales call analytics can refer to analytics that pertains to one of two separate components of sales calls. The first component is activity numbers and performance metrics surrounding the calls themselves. The second is a measurement and analysis of the actual sales conversation that occurs on the call. The former […]
Phone call anxiety is a real thing. In fact, research shows that 40 percent of salespeople will experience some sort of anxiety when making calls. Whether it be picking up the phone, struggling with a script, trouble booking a demo, or grappling with rejections, call anxiety can have a paralyzing effect on a rep’s sales […]
Cold calling is arguably one of the hardest sales activities, as there are so many different factors that contribute to a reps’ success or failure at it. When it comes to making successful cold calls, a solid skill set significantly contributes to success. Fortunately, anyone can acquire the skills necessary to be successful at cold […]
Sales cadence: why does it matter? A sales cadence (also known as a sales sequence) is a scheduled set of engagements between a salesperson and a potential customer of a business. Some of the steps are automated, such as emails or text messages, while others are initiated by a salesperson, such as phone calls or […]
The house is dark inside and night has fallen. The babysitter is unfamiliar with the home she’s in, the kids have been put down to bed, and she is just passing time. Suddenly, the phone rings: Riiiiiiiing…. Riiiiiiiing… “Hello??” :heavy breathing: “Have you checked on the children?” Scenes like these from classic horror movies feel […]
Everyone in sales has likely made a discovery call at one time or another.  The discovery call is a crucial component of the sales process. It allows reps to qualify a prospect and gather information to be leveraged throughout the sales process in order to generate a win. However, not all discovery calls are created […]
Call recordings are a powerful coaching tool — it’s the game film of sales teams. Reviewing your reps’ call recordings can help to improve their pitch, presentation skills, and so much more. In part 1 we discussed the first 7 of our 14 key elements. Hopefully, you’re already finding them helpful in your call recording […]
Coaching is critical to the productivity of sales reps. According to SEB, no other sales investment improves rep performance like coaching can. When it comes to sales coaching, call recordings are a cornerstone. Recordings provide full visibility into each reps’ sales process and create a variety of different points to review and perfect. 1. Call […]
The Scout motto is “be prepared.” But perhaps that should also be the motto for SDRs. One of the biggest mistakes SDRs make is not adequately preparing for sales calls. Sure, there isn’t time to extensively research every sales prospect. But suppose that a key decision maker at one of your target accounts filled out a contact […]
For most SDRs, sales discovery calls are in fact the most important sales activity. Sure, emails and social outreach are vital, but conversations with prospects are the only way to differentiate yourself in an increasingly crowded marketplace. The better you know your prospects, their colleagues and their unique needs, the better chance you have of winning their business. I’ve […]