Can inside sales reps really afford to leave lead nurturing solely to marketers? According to data from Marketing Sherpa, 61% of B2B marketers hand all leads over to sales, but only 27% of those leads […]
Jesse Davis is a sales and marketing strategist and Sr. Content Marketing Manager at RingDNA. Over the past decade, Davis has honed his business communications skills working as an inside sales manager, business writer and agency marketer. He is a proponent of utilizing platform technology and evidence-based methodologies to optimize creative campaigns, marketing ROI and sales performance.