If you’re tasked with outbound sales, connecting with newly hired executives should be your number one priority. Why would you want to do this? It seems almost counterintuitive that you’d want to reach out to a newly hired exec. After all, they haven’t found their rhythm yet, they’re bound to be swamped as they get acclimated, […]
We all want to feel secure in the decisions we make. And it’s a lot easier to make a decision when you know that other people have made a similar decision and feel confident with the results. That’s why referrals and testimonials matter so much in sales. In fact, testimonials are one of the most prominent ways […]
Depending on your price point, business-to-business (B2B) sales cycles can be long. And sure, it probably will take your reps longer to sell a marketing automation system than a TV — much more is at stake. But I can say with almost 100% certainty that your sales cycles are longer than they need to be. In my experience, the number […]
I recently attended a fantastic webinar hosted by RingLead’s Amanda Nelson. The webinar discussed the importance of building credibility with sales prospects. Credibility is vital to sales. At the end of the day, people are far more likely to buy from people and companies that they deem credible. The webinar featured an expert panel including […]
When you’re leading an inside sales team, you need to know what is and isn’t working as early in the process as possible. If a rep isn’t giving the right pitch, you need to apply more training ASAP. If a particular lead generation stream is generating killer leads, you need to make marketing aware right away so they […]
Last July, we revealed some secrets that can help inside sales reps leave killer voicemail messages. But I want to revisit that topic because since then, we’ve  had the opportunity to speak with some top sales trainers about their voicemail optimization secrets. Like many sales reps, I once believed that the perfect voicemail was the one that […]