I just got finished reading Salesforce’s recent eBook, which features 100 sales tips from a wide variety of sales and marketing leaders. What really struck me about this eBook is the vast ground that these actionable tips covered: from negotiating deals, to leveraging sales technology to using content to influence sales.
“If you don’t ask, the answer will always be no. So don’t hold back even if you think you won’t get the answer you want.”
“To succeed, you must negotiate in all dimensions, recognizing that you can control the scope and sequence of events.”
CEO, TAS Group
“It’s not just who you know, but what you know about who you know.”
Social Selling Evangelist and Advisor to Startups
“The fastest path to any decision is a direct one.”
Chief Strategist, The Bridge Group
“Leverage the administrative assistant as an asset, not a gatekeeper. Assistants are far easier to access.”
CEO, Heinz Marketing
“Even the busiest decision maker can’t resist a personal recommendation.”
Marketing Expert and Columnist
“You’re more likely to get what you want when it isn’t something you imminently need.”
Founder and CEO, Seismic
“Never reach out until you know all the mutual connections you have in common.”
VP, Sales Solutions, LinkedIn
“Vent, Validate, and Value: Avoid trying to solve the problem right way.”
Check out Salesforce’s eBook for more awesome tips from sales leaders.
Jesse WestDirector of Lifecycle MarketingringDNA
Jesse Davis West is Director of Lifecycle Marketing at ringDNA, focusing on improving the experience and maximizing the lifetime value for customers across their entire journey. Drawing on 9 years of B2B marketing experience, Jesse is passionate about communication, branding and strategic marketing. He also plays a mean lead guitar and can throw down at karaoke.