Headed to Dreamforce? Check out our Session, “Sales Call and Email Jedis Reveal the Secrets of the Force”

1 min readAugust 25, 2015

A long time ago in a galaxy far far away… it was simply far easier to get prospects to return emails and pick up the phone. But now there’s a great disturbance in the sales force.

session-blog Research from TOPO reveals:

  • It takes 18 or more dials to connect with prospects
  • Call back rates have plummeted to less than 1%
  • Only 23.9% of sales emails are ever opened

But there is, alas, a new hope. If you’re ready to do and not merely try, we invite you to join us at Dreamforce for a sales master class of galactic proportions. Our CEO Howard Brown will introduce a panel of mighty sales Jedis who will reveal how push past fear and awaken your true potential to crush quota. This fun and interactive session will reveal the best ways in the galaxy to connect with and convert more prospects via phone and email.

Our all-star panel includes:

Max Altschuler – Founder of Sales Hacker and author of Hacking Sales: The Playbook for building a High Velocity Sales Machine

Heather Morgan – Founder of SalesFolk and a leading expert in email prospecting

Ben Sardella – The Co-Founder of Datanyze who pioneered the SaaS sales model at KISSmetrics and Netsuite

Here are the session details:

Sales Call and Email Jedis Reveal the Secrets of the Force

Thursday, September 17, 4:00 – 4:40

San Francisco Marriott Marquis Hotel, Golden Gate B

B2B Target Buyer Persona Template ebook download

About the Author

Jesse WestDirector of Lifecycle MarketingringDNA

Jesse Davis West is Director of Lifecycle Marketing at ringDNA, focusing on improving the experience and maximizing the lifetime value for customers across their entire journey. Drawing on 9 years of B2B marketing experience, Jesse is passionate about communication, branding and strategic marketing. He also plays a mean lead guitar and can throw down at karaoke.