I can’t count the number of times I’ve heard a frustrated seller complain about a prospect, “Sheesh, I’ve explained how we can help them a million times and he still doesn’t get it.” Uh, my friend…exactly who is it, that doesn’t get it? That would be you. Albert Einstein said “If you can’t explain it […]
When it comes to engaging with potentially infected individuals to curb the spread of COVID-19, voice, email and text messaging are all critical communication channels. But of the three, text messaging has the potential to be the most effective. Response rates from text messages can commonly be as high as 90%, while email and call […]
ringDNA is incredibly excited to announce the Selling with Purpose Podcast. Hosted by bestselling author Andy Paul, this limited miniseries explores nuanced and inspired conversations about what it means and how to sell with purpose in the era of COVID-19 and beyond. Join Andy as he talks with the world’s leading enterprise sales executives about […]
Who’s responsible for margin shrinking discounting to win a deal: managers or sellers? The finger of blame for this is invariably pointed at the sales rep. In truth, the responsibility rests with sales managers. It certainly is easy to blame individual sellers for rampant end-of-period discounting. Reps seem like the obvious culprit. However, my experience […]
The Moment of Discovery is Really the Discovery of the Question Jonas Salk was one of the greatest scientific minds in American history. He is most well known for discovering and developing the first safe and effective vaccine for polio. He once said “What people think of as the moment of discovery is really the […]
Update published 7/27/2018: Ringless voicemail is officially declared a “call” that falls under TCPA regulations according to the recent ruling of Saunders v. Dyck O’Neal. U.S. District Judge Gordon J. Quist is the first federal judge to declare ringless voicemail as a “call.” Click here to read the full opinion and ruling. You may have encountered […]
The sales industry is known for using a variety of acronyms in their day-to-day communications. So much so that it can be quite confusing. Further complicating matters, there are abbreviations for different sales job titles too, which can mean different things in different companies and verticals. If you are struggling to know who’s who in […]
The sales industry standard is that it takes up to eight attempts to contact a prospect. This best practice should be baked into any outbound sales prospecting cadence. For your sales development reps (SDRs) to hit their goals, they need to reach out to prospects with a regular cadence. For the unfamiliar, a sales cadence […]
What does inbound sales mean in 2020? If you ask five different companies how they define inbound sales, you may just get five different answers. That’s because sales processes vary wildly from organization to organization. Some companies split salespeople into dedicated inbound and outbound sales development teams, while other companies task reps with both prospecting […]
September 2020 note: this post is related to our Selling Forward virtual event that was attended by several thousand sales leaders in June 2020. The event may be over, but you can still watch all of the the great content at www.ringdna.com/webinars By now we all know that things are, and likely will be different […]
Pick up nearly any food product you can find on the shelves of your local supermarket and it will be stamped with an expiration date. Best-by date. Or sell-by date. This useful bit of regulation is designed to protect consumers from products that have sat unsold on the shelves for too long at the store. […]
Cold calls are one of the most ubiquitous, debated, and disliked activities within sales. It’s very rare when someone actually wants to be cold-called, and very few salespeople actually like making them. Because of this, cold calling is often overlooked or avoided. However, the truth is that cold calls are an essential (and powerful) lead […]