The differentiation of data has transformed the sales process. We have technographic data to peer into the technical infrastructure our prospects use. We have behavioral and intent data to show us how our prospects interact with our brand and when they’re most likely to convert. We even have penetration data to see how conversation about […]

About the Author

Matt Hogan

I’m Matt Hogan, the Head of Customer Success at Intricately, where we give teams an inside look into the spend, usage, and adoption of cloud technologies. I have years of experience in sales, marketing, and customer success management with the responsibility of designing and implementing my vision for customer success & customer experience. Outside of business, I enjoy sailing & surfing as much as possible, and if I can't do that - golf.