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What Makes a Good Seller?

1 min readAugust 9, 2021

What are the characteristics that make a good salesperson?

Here’s what I have witnessed first-hand from decades of working with consistently good performers.

The best salespeople are effective connection builders.

They have an inherent respect for everyone.

They understand that selling is about helping other people achieve their most important objectives.

They value the time of others as much as their own.

Their motivations are transparent and visible to their buyers.

Their actions are perfectly aligned with their words.

They are analytical problem solvers.

They are open-minded.

They are insatiably curious about everything. Life is not just about sales.

They invest whatever time is required to learn everything about the product they sell.

They are constantly learning about everything in the world around them. Life is not just sales.

They invest whatever time is necessary to learn everything about their customers.

They are unafraid to ask questions that they don’t know the answers to.

They are unafraid to keep asking questions until they fully understand the buyer, their problem and their objectives.

They listen to answers without assumption. Or judgment.

They are generous with their value.

They give more than they receive.

They ruthlessly qualify. They have no time for opportunities that won’t close.

I could go on and on. But, what about you? What would you add to this list?

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About the Author

Andy PaulringDNA

Bestselling author of Amp Up your Sales and Zero Time Selling, Andy Paul is #8 on LinkedIn’s list of the Top 50 Global Sales Experts to follow. With more than 170,000 followers, Andy is a highly sought-after speaker and sales sage who interviews the world’s foremost sales minds and extraordinarily interesting people to bring you strategies and insights that you can use to generate epic wins and massive value.