
Benefits
- Know which campaigns and keywords drive the most valuable calls
- Optimize ad spend based on real-time sales feedback
- Measure ROI on every online and offline campaign
- Capture every phone lead in Salesforce.com
- Improve lead-to-close ratio with smart call routing
Accelerate Revenue Through Shared Marketing & Sales Data
RingDNA was built to demolish sales and marketing silos and inspire collaboration through the power of shared data. Not only does RingDNA give marketing managers insight into which campaigns drive successful calls, it also enables sales agents to instantly benefit from marketing data the moment they take a sales call. The added insight empowers Sales to close more deals and Marketing to increase spend on the campaigns that generate the most valuable leads.
Invest More in Ads that Drive ROI
Unlike basic call tracking systems that simply measure the number of calls generated from ads, RingDNA integrates with your Saleforce.com CRM to not only show which ads result in clicks and calls, but also to give you deep insight into which efforts drive revenue. Say goodbye to guesswork. With RingDNA, you’ll always know which ads offer the best ROI.
Supercharge ROI with Real-Time Call Metrics
RingDNA’s executive dashboards allow you to see, in real time, which marketing campaigns are revenue centers and which are cost centers. Our online and offline call tracking removes the guesswork from marketing, allowing executives to pivot strategies in response to concrete success metrics. Double down on killer ads, and stop wasting money on channels that aren’t leading to revenue.
Easy Salesforce.com Integration
RingDNA was specifically built to seamlessly integrate with your Salesforce.com CRM. Our phone call tracking wizards make it easy to track virtually any marketing campaign through Salesforce.com. The result is that you’ll be able to prove which campaigns offer good ROI and which are cost centers. You can then optimize your marketing spend to ensure that each dollar is well-spent.

